Free checklist
Find the money your Amazon ads are wasting
The Amazon PPC Profit Leak Checklist: 21 checks you can run in 30 minutes, plus a simple worksheet to calculate your break-even ACoS.
- Search terms and words that eat budget without sales
- Structure mistakes that make campaigns compete with each other
- Bid and placement settings quietly raising your costs
- Break-even ACoS worksheet, including VAT tips for UK and DE
Free. Instant download. No spam.
What's inside
Five areas, 21 checks
Know your numbers
Break-even ACoS, targets per goal and TACoS trend.
Wasted spend
Zero-order search terms, n-gram waste, weak ASIN targets.
Campaign structure
Harvesting to exact match and stopping campaign overlap.
Bids & placements
Top-of-search, dynamic bidding and budgets running out.
Listing & growth
Conversion, stock issues, brand ads and local keywords.
Your score
Count your ticks and see how urgent the leaks are.
"I use these same checks when I review a new Amazon ad account. They find where the budget is leaking before we change a single bid."
Jyoti Prakash Pradhan · Founder & Lead Amazon PPC Strategist